Samsung TV
Conceptualisation of a new way of navigating a Samsung Smart TV by creating ways to quickly access what is statistically most used.
CLIENT: SAMSUNG
FIELD: TV INTERFACE DESIGN
ROLE: DESIGN
THE PROBLEM
When you think of a Smart TV what comes to mind? The answer is unlikely to elude to what we'd usually consider "Smart". This project set out to create a interface that makes a Smart TV, smart. Based on a users TV experience being unique to him or her, the idea centred around a TV that remembers and in some ways learns your behaviour and viewing patterns.
THE UBER MENU
The Uber menu is where all options are accessed. From the search function, to media and connections, the designed interactions make for an easy and quick user experience.
ICONS
Icons were designed for use throughout the interface and app.
SEARCH MODE
TV DETAIL MODE
UX & ART DIRECTION: DALE HERIGSTAD